职位描述：
Mission
Fuel L’Oreal laboratories with insightful qualitative findings to product formulation and new product idea generation
Key Job Accountabilities
Conducting of qualitative studies in China. That is to say in Shanghai and in other cities.
Qualitative studies are:
- Self-applications (video taped tests conducted in L’Oreal facility + qualitative interview)
- Ethnographic studies (video taped usual product application at consumers’ places)
- Focus Group Discussions
It implies:
- Frequent contacts with the laboratories in Pudong and with the French qualitative team
- Protocol and interview/discussion guide design
- Face-to-face and group interview
- Observation
- Qualitative data analysis
- Report writing
- Presentation to the laboratories
also includes:
- Briefing and monitoring research agency
- Contacts with other Asian teams of the DIEP
The international organization of the DIEP supposes that the candidate will be able after a certain period of time to have an international exposure. In accordance with the procedures of our Asian zone organization she will have to act as project manager of cross countries projects and to coordinate studies in different countries.
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