职位描述:
Description If you cannot find any position that you're interested, please complete a general application/profile to ensure your information is available to HP's recruiters.
business environment
hp gives business the solutions it needs.
We work to understand the world. Know how it thinks. How its markets work. What makes business tick.
Then we invent.
And reinvent if necessary.
Right now we're re-inventing marketing. Shifting focus from the product line to the customer. Servicing customers better with streamlined processes and tools. Building a more efficient marketing function. Using in-depth knowledge of our customers top produce and promote products, services and solutions that exceed their expectations.
Marketing helps create our vision.
Marketing people make it happen.
job description
Overall, the challenge involves developing and implementing marketing strategy for our hardware, software or services, working closely with the relevant division to ensure the smooth and effective introduction of new products. You'll be involved through the whole product life-cycle'analyzing the competition, positioning the product, segmenting the market, deciding the channel mix, pricing, volume, and product service and support strategy. Responsibilities will increase with experience from product Marketing Engineers working on relatively simple assignments, through Product Management at European level to entire program and supply chain management at expert level and strategic management at master grade.
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业务环境 惠普公司为业务提供必须的解决方案 我们为理解世界而努力工作,我们知道世界的思维方式、市场运作方式,我们还知道是什么在推动市场进步。 然后,我们就发明创造。 如果必要,我们重新发明创造。 目前,我们正在重新塑造市场。将注意力从产品线转向用户,用合理的程序和工具更好地为用户服务。建立更为高效的市场营销机制。利用对用户高层的深层关系,拿出并促进超出用户预期值的产品、服务和解决方案。 市场营销开拓了我们的视野 是市场营销人做到了这一切 工作说明 总的来说,主要挑战来自于制定和实施我们的硬件、软件或服务的市场营销战略,与相关部门密切合作,确保新产品的推介平稳高效。应参加完整的产品生命周期、分析竞争、产品定位、划分市场、决定渠道比例、定价、批量、产品服务与支持战略。随着经验的增长,职责从相对简单的销售工程师到欧洲的产品管理标准,再到专家级的全面的计划和供应链管理和高级战略管理。
Qualifications your profile
Bachelor's (undergraduate) degree or Master's (graduate) degree in Business Administration or Marketing or non-business/technical field of study Experience working with senior management and managing cross-functional teams. Flair for innovative product solutions Skills include negotiation, communication, ability to influence others, risk taker, problem solver, and project mgmt skills Fluency in English and local language
要求: 工商行政管理或市场营销专业或其它非工商/技术专业学士、硕士学位 有与高级管理层合作的经验和管理跨机构团队的经验 有全新产品解决方案的鉴别能力 技能包括:谈判、沟通、影响他人的能力、风险承担能力、解决问题的能力、项目管理技能。 熟练使用英语和汉语
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