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上海百达辉琪营销服务有限公司
上海百达辉琪营销服务有限公司(Betterway Marketing Solutions)是业内最具规模的整合行销机构之一,专业为快速消费品、汽车、IT、奢侈品等行业内的世界500强企业提供行销广告服务,是专业的品牌激活专家。公司总部位于上海,有北京、广州、成都3个分公司,在全国31个地区设有分支机构或办事处,全职员工超过400名。
2006年百达辉琪与全球最大的广告集团之一法国阳狮集团(Publicis Groupe)达成战略合作,是阳狮亚太地区的重要成员;百达辉琪被全球权威广告业顾问集团公司R3评为中国地区2005年Agency of the year,是唯一一家Marketing Services广告公司;百达辉琪主要客户有: Pernod Ricard, Philip Morris, Motorola, HP, L'Oreal, BenQ, Lexus, J&J, Wrigley, and Danone. 等。我们热切期望有志于在广告行业一展身手的人士加入我们的团队!
Betterway Marketing Solutions, founded in 1998, has rapidly grown to be one of the largest marketing service agencies in China. Headquartered in Shanghai, Betterway currently maintains a network of 31 cities all across China. It carries out different projects in more than 50 cities simultaneously every month, with a team of 400+ full-time employees and a pool of up to 15,000 part-time staff.
Betterway provides a wide spectrum of marketing services, including integrated marketing strategy, creative development and meticulous execution in event marketing, sales promotion, sampling, trade activation and interactive marketing. Betterway has expertise in servicing numerous industries from FMCG to health care, IT to automotive and luxury brands to on-line brands. Betterway is currently proudly servicing high-profile clientele, including Pernod Ricard, Philip Morris, Motorola, HP, L'Oreal, BenQ, Lexus, J&J, Wrigley, and Danone. Betterway was the only marketing services agency ranked in the recent 'Agency of the year' independent research conducted by R3 in China. Betterway was ranked amongst the advertising giants such as Leo Burnett, Saatchi & Saatchi, JWT, Ogilvy, and TBWA.
In 2006, Betterway has aligned with the Publicis Groupe’s network, which already maintains a solid presence in China and is one of the largest communications group in the world. By joining forces with Publicis, Betterway will be able to offer clients a substantial competitive advantage and will be able to significantly strengthen its professional brand image and position across China.
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