Tudou is the leading original video content community in China. The name “Tudou” refers to coach potato. It has connotations of being local and appealing to the average person. The website (
ww***com[点击查看]) has become a popular site both for amateurs and professionally trained directors/producers. Tudou has seen steady growth in both content and viewership since the website was launched in April 2005. With an average of over 3 million clip views a day, Tudou provides the most popular video sharing network with the largest selection of original online content in China. The company enjoys distinctive advantage in terms of brand. The site was named the No. 1 online video website in China at 2006 China Broadband Technology, Business and Capital Summit. It was also voted among the top 50 Red Herring companies in Asia.