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职位描述/要求: Location: Shanghai, China Job Position: Database ExecutiveReports to: Database Analyst
1. Position SummaryTo deliver database management services to support client’s marketing requirements. This includes, but not limited to, ETL, maintenance, data cleansing, data quality assessment and correction. It requires an investigative mindset and strong attention to detail due to the importance of the customer data. It also requires the ability to present data in a format that will be clearly understood.
2. Key Objectives of Role> Support client’s data requirements for all data
-driven marketing activity.> Assist data analysts in building, validating and delivering specific analytical models designed to generate customer insights> Champion data quality within Ford’s customer database.> Contribute to delivering the highest quality of Data Services to Wunderman’s clients.
3. Day to Day ResponsibilitiesData Processing> Data preparation for client’s marketing campaign/activity> Data extract, transfer, and load to relevant databases / reports> Data quality assurance: assessment, cleansing, correction and de
-duplication> Data pre
-processing for analytics taskReporting> Report generation mainly based on, but not limited to, Siebel’s functions: ad hoc, regular> Interrogate clients database and conduct analysis in order to generate customer insights> Data and report distribution to related partiesInternal Assignment> Assist Data Analyst and CRM Planning Office to develop data flow process> Revise and update SOP, Standard Operation Process> User Acceptance Testing
4. Core Skills> Good knowledge of Relational Database> Familiar with SQL server and SQL statement> Familiar with OLAP> Good knowledge of Excel and Access> Understanding of CRM and database marketing > Good problem solving skills> Strong time management and prioritisation skills> Good verbal and written communication> Can process data, provide reporting independently> Can work under pressure> Excellent attention to detail> Can
-do attitude
5. Qualifications> 0.5 year in a data executive or database support role> BA/Master in Statistics, Economy, Operational Research, Business, Marketing or Social Science> Knowledge of Statistics> Experience in research firm or agency a plus
Y&R / Wunderman(扬·罗必凯/伟门) Y&R / Wunderman (扬?罗必凯/伟门) 隶属于世界上最大的传播公司WPP集团,在全球6大洲80个国家的162个城市设立了超过550个分公司,拥有多于4000名员工。Y&R(扬?罗必凯)是美国历史最长和最大的广告代理公司之一Young & Rubicam和中国国际广告公司于1986年合资在北京成立的中国内地第一家4A广告公司,Y&R(扬?罗必凯)率先把国际专业广告和品牌实践经验及模式带入中国。Wunderman(伟门)是全球最大的、最有经验的以客户为核心的整合营销方案管理公司,同时也是全球三大顾客关系行销公司之一脱胎于由直效营销之父Lester Wunderman在50年代创建的世界第一家直效营销代理公司WCJ。 于1998年率先在中国开展了直效营销业务。 Y&R和Wunderman双方强强联手合并组建为Y&R / Wunderman (扬?罗必凯/伟门) ,共同致力于为全球超过1500个客户提供完整的广告服务和营销解决方案。服务范围包括:市场整合方案、顾问咨询、创意发展、品牌传播、广告策略与印刷制作、媒介策略和代理发布、销售/促销策略、以数据库为基础的一对一营销与互动行销。更多信息,欢迎浏览公司网址:
ww***com[点击查看] 我们正在寻找的人员是:你是不是会为新的想法而兴奋?好奇心是不是会引领你进入一个不同的领域?你是否有热情去了解和理解他人,并将他们转变为品牌的消费者?你能否利用你的想象力将极具创意性的解决方案实际运用于现实世界?这些就是扬?罗必凯/伟门所需要的品质。如果你乐于同一组热忠于相互鼓舞而迈上成功新台阶的团队合作, 请浏览如下所需的职位并联络我们。