Description: University level student, male or female, enrolled in marketing and/ or communication related course
Local Mainland Chinese; Fluency in both Mandarin Chinese and English
Responsibility: To assist the Strategic Planning department of DDB Guoan - Shanghai in information gathering from primary sources (consumer interviews in various formats and methodologies) and secondary sources (internet-based and print-based sources of information)
DDB Guoan Profile & Client List DDB Guoan Shanghai Address: 3701, 1 Grand Gateway, No.1 Hong Qiao Road, Xu Hui District, Shanghai 200030 PRC
DDB Worldwide Communications consistently ranks as the most rewarded agency network in the world. It has had a presence in China since 1992. In mid 2006 DDB joined forces with Citic Guoan, China’s premier communications company (and part of the Citic Group) to form DDB Guoan, one of the top 5 agencies in China. The alliance provides unparalleled reach in China. DDB Guoan is led by Mr Yan Gang, Chairman and Mr Dick van Motman, Chief Executive Officer.
DDB Guoan has offices in Beijing, Shanghai and Guangzhou. It works for a growing list of blue chip clients, both International and local, such as Pepsico, Philips, J&J, China Unicom and First Autoworks. Services offered range from traditional Advertising to Interactive (Tribal DDB), Promotions and Brand Activation (Rapp Collins). For more information on DDB, please visit. ww***om.[点击查看]
Allowance: A token allowance will be paid i.e. RMB 250 per week + reimbursement of all work related expenditure e.g. travel, food, reference materials
Duration: Minimum of 8 weeks, preferably 12 weeks or even longer
Application Letter + Academic Record + Picture of Self to be sent to: