| 公司简介： |
我们是广告人，我们也是公关人；我们是营销策划的专家，我们更是项目管理的精英！
不论你身处哪座城市，不论你专业背景为何，我们的机构覆盖全国，我们的团队海纳百川，我们的文化博采众长！
联系我们吧，我们热切期盼有志于在市场营销广告公关行业一展身手的你加入我们的团队！
上海百达辉琪营销服务有限公司（Betterway Marketing Services）是国内最具规模的整合行销机构之一，作为品牌激活专家，我们为快速消费品、汽车、IT、奢侈品等行业内的众多世界500强企业提供市场营销广告公关服务。总部位于上海，我们在北京、广州、成拥有3个分公司，并在全国33个地区设有分支机构或办事处，全职员工超过500名。
2006年全球最大的广告集团之一法国阳狮集团（Publicis Groupe）旗下上海百达辉琪营销服务有限公司，至此百达辉琪成为了阳狮亚太地区的重要成员之一；在亚洲著名咨询公司R3进行的2005年度中国广告公司形象调查（2005 China Advertising Agency Image Study by R3）中，百达辉琪与其它一些知名的广告公司（如Leo Burnett, Saatchi & Saatchi, JWT, Ogilvy, and TBWA）一起成为了广告专业人士眼中的年度最佳广告代理机构（Agencies’ Professionals Mentions)， 也是唯一入围此次调查的专业营销服务公司。百达辉琪主要客户有： Pernod Ricard, Motorola, HP, Lexus, Coca-Cola, Johnson&Johnson, Samsung, Microsoft, Wrigley, Yili, Danone, SK&F, Disney等。
Betterway Marketing Solutions, founded in 1998, has rapidly grown to be one of the largest marketing service agencies in China. Headquartered in Shanghai, Betterway currently maintains a network of 33 cities all across China. It carries out different projects in more than 50 cities simultaneously every month, with a team of 500 full-time employees and a pool of up to 15,000 part-time staff.
Betterway provides a wide spectrum of marketing services, including integrated marketing strategy, creative development and meticulous execution in event marketing, sales promotion, sampling, trade activation and interactive marketing. Betterway has expertise in servicing numerous industries from FMCG to health care, IT to automotive and luxury brands to on-line brands. Betterway is currently proudly servicing high-profile clientele, including Pernod Ricard, Motorola, HP, Lexus, Coca-Cola, Johnson&Johnson, Wrigley, and Danone. Betterway was the only marketing services agency ranked in the recent 'Agency of the year' independent research conducted by R3 in China. Betterway was ranked amongst the advertising giants such as Leo Burnett, Saatchi & Saatchi, JWT, Ogilvy, and TBWA
In 2006, Betterway has aligned with the Publicis Groupe’s network, which already maintains a solid presence in China and is one of the largest communications group in the world. By joining forces with Publicis, Betterway will be able to offer clients a substantial competitive advantage and will be able to significantly strengthen its professional brand image and position across China. |
