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[广州]宝洁市场部2012暑期实习生招聘

(兼职,发布于2012-04-13) 相关搜索
  • 工作地点:广州
  • 职位:
  • 信息来源:宝洁
说明:

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2012年度宝洁市场部(Marketing)暑期实习生招聘正式开始啦!
实习时间地点:2012年7-8月,广州。
赶紧登录pg***net[点击查看]展开你的申请之旅吧!
(打开上述网申网址,在job number一栏中输入: MKT00002685,搜索职位并申请,截止日期为2012年5月1日晚23:59)。

Summer Intern in Marketing Department in China-MKT00002685

Description

  As an intern of MKT Function in P&G, you will act as an Assistant Brand Manager, typically develop skills in brand strategy, advertising, PR, consumer bonding, direct-to-consumer marketing and project management. Specifically, you will recommend, develop and execute marketing strategies, plans and programs, that build on consumer and customer insights, for a consumer brand in China. You will be responsible for initiatives, projects and day-to-day operations on all aspects of the brand business. You will also be using your skills to analyze the consumer, trade, market dynamics and business status, and turn them into business plans. Under the leadership of Brand Manager, your key responsibilities will include:

  1. Developing brand strategies and plans (strategy/concept/packaging development, product/marketing qualification and forecasting);
  2. Advertising (strategy/creative brief development, copy evaluation, copy clearance, commercial production and copy testing);
  3. Below-the-line consumer communication (include print, outdoor, direct-to-consumer marketing, public relations and point-of-sell materials, etc.);
  4. Media (develop and execute media strategies to reach target consumers including level, mix and market prioritization)
  5. Manage multi-functional project team to ensure excellence in execution (initiative/promotion/pricing plan development, planning, execution and summarizing results/learning);
  6. Consumer/Customer/Market Understanding (sound understanding of consumer/customer/market and detailed business analysis to identify business drivers and opportunities);
  7. Complex Business and Financial Analysis; and
  8. Interpersonal Projects (coaching/training, recruiting, multi-functional teamwork).

 

Qualifications

  One year before graduation in University. Must have proven success from school or work experience of strong leadership by envisioning, direction setting and enrolling others; thinking/problem solving; creativity & innovation; initiative & follow-through; communication; and priority setting.  All of our hiring in China will follow the China Government Employment Regulation, foreign candidate applying for mainland China's position should comply with local laws and regulations on foreigner employment management, please kindly visit the following website to understand more of this regulation.   ww***.cn[点击查看]   Please kindly input your name in both Chinese characters and Pinyin when you fill in the form. Thank you!   请在下一页填写姓名时用中文字体及拼音填写。谢谢!

 


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