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深圳大华美发用品有限公司
1956年开始是作为新加坡,马来西亚,香港的专业沙龙护发产品的分销合作伙伴获委任为东南亚Wella(威娜)护发产品和 Wigo 风筒的分销商
1971年新加坡大华集团凭借诚实,守信,接纳“合作伙伴态度”在美容美发行业颇负盛誉
1982年创立马来西亚分公司(PacificCosmetics (M) SND BHD)
1985年成为新加坡 KADUS 分销商 20世纪90年代成为 KADUS 在泰国,印尼,中国和越南的分销商获委任为迪芭妮(depileve)/安娜丝(ANESI)在新加坡,马来西亚,印尼和泰国的分销商 1996年任命为华尔(Wahl)在新加坡、马来西亚、和印尼的分销商
2000年和中国当地的合作伙伴生产制造设备,做OEM 和做自己的品牌-TUFT在新加坡开设了旗
靓美容研究所- The Beautique委任为 Kadus 在越南、柬埔寨和缅甸的分销商
2006年再次被委任为华尔(WAHl)在新加坡、马来西亚、印尼和泰国的区域分销商 2008年在中国广州设立销售办事处,
2012年开设深圳公司被委任为宝洁公司旗下威娜/伊卡璐/塞巴斯丁/SP品牌(Wella)在华南区(广东/广西/海南/湖南)的总代理
Role description 角色描述
Responsible for product promotion, marketing development and various internal follow up for TW (
负责产品促销设计、市场推广计划以及各种内部项目沟通跟进;
Report to 汇报给
l Distributor GM经销商总经理
Job Purpose
Assist Marketing Manager in developing integrated marketing campaign for products and services incorporating sales plan
and cost control
Job Duties 工作职责
Promotion / Marketing Development
o Arrange promotional materials (tent cards, photo shoot, samples etc) within provided budget
o Ensuring all marketing / promotional material are aligned with P&G guideline
o Come up with copywriting for each product, reflecting key messages, features and benefits
o Evaluating marketing campaigns
o Keep track of flowchart of marketing plans
o Contributing to, and developing, marketing plans and strategies
o Promote products and equipment in various media (e.g. website/Facebook/forum, magazine, interactive-onsite promotion)
o Keep P&G brand name with public program e.g. drama show sponsor
o keep track of a unified storage of presentations, materials on marketing and communications for internal functional groups’ easy reference
o Manage our website for online ordering and product launch promotion
o Supporting the development of the website, keep website up to date as necessary
o Sourcing and securing sponsorship;
o Co-ordinate with principal (P& G) and headquarter (TW Shenzhen/
Business & Finance
o Prepare contract for our customer
o Doing estimates, billing, conducting reports and invoices for fees, expenses relating to marketing, requests and documentation
o Prepare data on warehouse stock, inventory, pricing and sales volume data for budget planning
o Cost control
o Develop e-marketing for on-going program
o Make good connection with accounting & product supply team (internal) and production house (external)
o Monitoring competitor activity and do research analysis
Events and promotion
o Organize, plan and execution of events such as hair shows, on site promotion, conferences, seminars within provided budget
o Set up and allocate rollout communications to update the program, enhance products, and guide the programs on marketing and tools of sales
o Maintains up to date with professional product news
o Managing budgets
§ Overall
o Develop marketing strategies and achieve efficient branding
o Build up and maintain product popularity
o Provide assistance to the marketing manager and other colleagues
South Unit manager, Greater China
Salon Professional | P&G Beauty & Grooming
Tel: 86.20.81354700| Fax: 86.20.81195094|Mobile: 18616898130| Email: xiao.yu@