单位简介
Waggener Edstrom Worldwide is one of the largest independent public relations & communications agencies in the world. The ideas, customs, interests and traditions that make up Waggener Edstrom' culture are the result of the contributions of the more than 850 people who work here. Over the past 30 years, we have invented new ways of delivering value to people who drive opinion in the marketplace and - through our insight, influence and sheer passion - have propelled our clients to the forefront of their industries. With roots in technology, we are building bioscience, Public Affairs, Corporate, Financial Services, Energy, Aviation, Consumer Lifestyle, Luxury, Healthcare and Social Innovation, along with its Studio D? digital strategies and partner with companies that are committed to innovation.
职位名称:Copywriter(Native English Speaker)
职位要求:
The Copywriter is responsible for interviewing content owners, formulating story architectures, creating and editing marketing communication materials, including ads, social media updates, newsletters, internal and event/sponsorship marketing materials, presentation materials, web pages, and email marketing. This person will also be responsible for brainstorming effective ideas and concepts as part of a creative team. The Copywriter must ensure that edits and copy changes are quickly identified and revised, and will work closely with the marketing services group including the design team, to ensure that design and content are well-integrated.
?Responsible for copyediting and reviewing written communications to ensure that brand standards and agency style guidelines are adhered to, writing style is strong, and copy is free of grammatical, punctuation and language usage errors.
?Writes documents that are consistently well organized and grammatically correct, and require minimal editing.
?Creates content for external online company newsletter.
?Works closely with design and marketing managers to ensure that copy and design are well-integrated.
Qualification:
?Excellent communications skills: Native English speaker. Mandarin is plus.
?2 years experience with full-time professional copywriting.Online and copyediting experience a must.
?Strong project management skills required.
?Excellent organizational and communication skills. Strong interpersonal skills, including written and oral communication.
?Positive, proactive, organized, very detail-oriented and able to meet deadlines. ?Ability to perform as part of a team as well as individually
职位名称:Account Coordinator公关助理
职位要求:
Responsibilities:
Influencer Engagement
? Learn about global communication trends
? Research media/influencer & issues landscape
? Create & update media/influencer lists including social profiles
? Start to engage with secondary influencers
? Support reactive requests
? Assist in creation of outreach materials including pitch emails & social media content (e.g., tweets)
Digital & Social Media Acumen
? Monitor social media profiles and conversations relevant to client’s industry
? Increase knowledge of social & digital technologies
? Read industry news & test platforms with personal accounts whenever possible
? Assist in drafting social media content for agency-managed client accounts Client Engagement
? Draft & coordinate production of internal & external materials
? Coordinate projects (setting up meetings, capturing action items, updating status reports)
? Assist with logistics for client events, projects, and announcements
? Build understanding of client business
? Monitor & report global competitive & industry coverage, social media, opportunities & relevant issue developments
Business Acumen & Strategic Thinking
? Ability to prioritize & manage time including accurate time entry
? Flexibility to move in different directions as needed
? Begin developing point of view
? Learn business basics, e.g., managing a high volume of email, escalating issues early
New Business Development
? Become familiar with WE’s capabilities across the agency including Practice Groups and service offerings
People Leadership
? Demonstrate personal leadership
? Take accountability for role on projects
? Demonstrate ability to give/accept feedback
? Model agency values
Qualifications:
? Typically 0-1 year of professional experience
? Proficiency in computers & standard office applications (Microsoft Office is preferred)
? Comfortable with integrated communication principles
? Understand the role of the media
? High level of initiative
? Strong organizational skills & ability to multi-task, work in a team environment, and meet deadlines
? Bachelor’s degree or above preferred in Communications, Journalism, Marketing, English or related field