[上海]康耐视视觉检测系统（上海）有限公司

专业1:市场营销 职能类别:市场/营销/拓展专员

Marketing specialist JD

Our marketing is data-driven, user-centric and relatable to consumers. We are seeking a candidate to accelerate the company’s marketing automation and content influence in China!

Base location: Shanghai 

Responsibilities

Marketing automation

ü  Manage one-off email campaigns including creating and editing emails, manage targeting and segmentation, scheduling, editing, and deployment to drive program adoption at scale.

ü  Manage monthly email calendar to document and schedule all email communications.

ü  Optimize against key metrics including marketing funnel, OR and CTR

ü  Monitor email performance and make recommendations to grow the email marketing channel.

ü  Support to implement different marketing automation functions, including local leads scoring, data base cleansing and automated campaigns in China.

 

Content

ü  Content management and localization to make sure each piece of content is fully implement in different marketing channels

ü  Optimize and work out local content for lead nurturing processes through different channels

ü  Develop local applications including articles and videos

ü  Support marketing intelligence team for specific solutions and applications content

ü  Establish closed-loop analytics with global and local teams to understand how content turns into customers, and continually refine our process to convert customers

 

Requirement

·         Bachelor degree or above

·         Strong analytical and critical thinking skills.

·         Creative and active thinking to be able to generate specific digital marketing 

           programs.

·         Strong presentation and oral and written English skills, CET6 or above prefer.

·         Working knowledge, especially good at Excel and PowerPoint

·         Strong sense of responsibility, self-motivated, and well organized

·         Can on board immediately

 

公司名称:康耐视视觉检测系统（上海）有限公司 公司类型:外资（欧美） 公司介绍:康耐视公司简介：  康耐视（Cognex）由麻省理工学院Robert J. Shillman博士于1981年创立，公司总部位于美国马萨诸塞州波士顿附近的 Natick 郡，并于1982 年生产出第一个视觉系统 DataMan，是世界上第一个能够读取、验证和确认零件和组件上直接标记的字母、数字和符号的工业光学字符识别系统。  目前康耐视公司是为制造自动化领域提供视觉系统、视觉软件、视觉传感器和表面检测系统的全球领先提供商。同时也是领先的工业 ID 读码器提供商。康耐视视觉系统帮助公司企业提高产品质量、消除生产错误、降低制造成本、提供低廉的高质量产品从而超越消费者期望。典型机器视觉应用包括检测缺陷、监控生产线、引导装配机器人以及跟踪、分类和识别零件。康耐视通过遍布北美、欧洲、日本、亚洲和拉丁美洲的分公司，以及集成与分销合作伙伴全球网络为国际客户提供服务。